PIMtalk Webinar: Your B2B Buyers Changed. Did Your Product Data? March 31, 15:00 CEST
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Virtocommerce
2025 GARTNER® MAGIC QUADRANT™ FOR DIGITAL COMMERCE

The Only B2B eCommerce Platform
You'll Ever Need

Customize smarter. Launch faster. Deploy anywhere.

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Virto Marketplace

Launch and scale any marketplace model to fit all your business needs: multi-vendor, GPO, global B2B2C, procurement, circular, and more.
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Marketplace Solution

Virto’s technology helped us provide customers with a new, easily accessible marketplace experience with expansive product data.

Misti White
Misti White eCommerce Manager
Marketplace Solution main

Virto’s Headless Commerce Engine

Run multi-site operations at scale with a backend that unifies catalog, content, order, and inventory management.
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Commerce Engine

We laid the foundation for a scalable platform with a backend that can be deployed for several ecommerce stores.

Linda Hedberg
Linda Hedberg Digital Product Owner
Commerce Engine main

Virto Portal

Launch fully branded portals in weeks: self-service, supplier, manufacturer & distributor, loyalty portals, and more.
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Portal Experience

We had a prototype within 2.5 days of the workshop—that speed was key in choosing Virto to build the Bosch loyalty portal.

Cornelius Munz
Cornelius Munz Senior Software Engineer and Technical Lead
Portal Experience main

Virto Commerce Recognized as Niche Player in the 2025 Magic Quadrant™

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TRUSTED BY INDUSTRY LEADERS WORLDWIDE
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omnia Case Study Read Case Study
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royal brass Case Study Read Case Study
proff Case Study Read Case Study
cadillac Case Study Read Case Study
noa
de klok Case Study Read Case Study
zoeller
standaard Case Study Read Case Study
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Brand

What Is Virto?
A Platform That Adapts to You —
Not the Other Way Around

Virto is a Composable, API-first, Cloud-Native Platform-as-a-Service (PaaS) designed for the complexity of B2B commerce.

Integrate Easily              

With ERPs, PIMs, CMSs, and your existing systems.

Lower TCO                      

Accelerate time-to-value and reduce cost.

Launch Fast                     

80+ ready-to-use composable PBCs (Catalog, Pricing, Orders, Search, etc.) — assemble, replace, or rebuild fast.

Add, Swap &
Extend Anytime

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Deploy Securely and Flexibly

Run in your cloud or Virto Cloud. Own your setup, data, and workflows with full compliance.

Control Your Roadmap:
evolve at your pace, not the vendor’s

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SaaS is for Templates. Virto PaaS is for Complex B2B Models.
Virto offers enterprise-grade flexibility, full ownership, and the freedom to evolve on your terms.

Recognized Excellence

Virto Commerce is recognized by leading independent research agencies such as Gartner, Forrester, McFadyen Digital, IDC, and more.

60+
Countries powered
99.9%
Achieved uptime
800M+
SKUs

How Virto Works — Modern Architecture.
Built for Builders

Virto Commerce gives engineering teams the flexibility, control, and technical freedom to build enterprise commerce
without the constraints of monoliths or SaaS.

Microsoft-Based .NET Core

Built on .NET Core, C#, and ASP.NET, Virto offers
enterprise-grade performance.

Cloud-Native PaaS             

Extensible PaaS cloud-native infrastructure built on Kubernetes provides hosting & DevOps tools.

API-First and Headless       

Virto allows seamless integrations with any systems. Design the experience you want, plug into any stack.

Atomic Innovation Model
(AIM)

Virto decomposes commerce into business-ready
atomic units — each a reusable Packaged Business
Capability (PBC).

Atomic Architecture, Powered by AIM

Traditional monoliths can limit agility. MACH improves flexibility, but often introduces fragmentation and complexity. Virto’s Atomic Architecture changes that. Every capability becomes an independent, API-first “atom” — composable, de-composable, and aligned to your business from day one.

Exlpore Virto's Architecture

How Brands Achieve Success with Virto Commerce 

View All Cases
Cadillac main

Automotive marketplace operating across 30 countries, B2B & B2C models, 4M+ products

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Owl main

Multi-vendor bookshop marketplace with over 150 offline stores and 25M+ products

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Omnia main

North American GPO marketplace empowering thousands of companies to procure faster

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Virto Cares — Your Success, Guaranteed

The Virto Guarantee means we act as a true partner, working alongside you and your SI to ensure your solution is delivered right, fast, and on your terms.

Feasibility Guarantee

We prove it works before you commit to scale.

Business-Aligned Delivery

We work with your SI to shape architecture aligned to your goals.

Feature Development Commitment

Extensible PaaS cloud-native infrastructure built on Kubernetes provides hosting & DevOps tools.          

Learn More About
Virto Guarantee

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Start Building Your Commerce, Your Way

Book your discovery session with our digital experts.

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Virto Commerce