183
Unique communities
to engage with

Reach developers where it matters — in their daily workflow

Stack Ads connects your brand to the world’s most trusted developer community.

Why advertise on Stack Overflow?

82%
of devs visit Stack Overflow multiple times per month
62%
of devs have an influence in the purchase of new technology
Millions
of average monthly unique visitors across our platforms

Reach developers.
Speak their language.
Cut through the noise.

Stack Ads lets you run targeted campaigns based on skills, tags and interests — so you can reach more of the right people.

Reach the right devs (lots of them)

With communities built around every interest and millions of monthly visitors, finding and targeting the right talent just got a little easier.

Track what works, make it better

No more broad ad channels, wasted spend or bad dev fits. We’ll give you tools to track engagement, fine-tune your approach and optimize your ROI.

Build trust in your brand

Show up in trusted, dev-first environments and earn the respect and recognition of discerning dev communities.

How Stack Ads can help you

Marketing teams

Find ad solutions to reach developers and technologists at scale.

  • Run ads in the places where developers are switched-on, focused and open to new ideas.
  • Grow your audience with interest-based targeting.
Agencies

Unlock the developer audience for your clients.

  • Get discerning devs interested in your client’s story, product or service.
  • Connect your clients to the best tech talent.
Employee brand teams

Millions of devs want to hear your story. We’ll help you tell it.

  • Build a rich employer brand for devs already working for you – and devs who’ll want to.
  • Build and strengthen your brand rep in the wider dev community.
Talent teams

Build a pipeline of high quality tech talent.

  • Find devs with the skills and experience you’re looking for.
  • Make your budget go further and speed up your hiring cycles.
  • Give employees more reasons to care — and more reasons to stay.
Technology teams

Great developers are hard to find. We make it easier.

  • Help your teams do their best work by adding the right skills to your stack.
  • Strengthen your rep and show off your teams’ talents in a thriving dev-first community.

Dedicated to your success

Got specific goals you want to hit, or need help building a strategy to get there? Get in touch, and we'll figure it out together.

01

Setting the strategy

Your dedicated success manager will run a session to help define your goals — and then build a strategy to meet them.

02

Checking in

Support doesn't stop at strategy. In regular check-ins your account manager will track your campaign, suggest tweaks, and look for ways to save you time and money.

03

Testing and learning

Your account manager will tap into analytics, reports, and the knowledge of our entire dev marketing team, to help improve your campaign.

Mix and match the tools you need

Our targeted advertising options allow you to get ads in front of developers in their workflow in a non-intrusive way.

  • Banner advertising
  • Topic Tag Sponsorship

Build brand awareness with your own dedicated company pages & page ads which offer a compelling way for your company to stay top-of-mind with relevant developer and tech talent by telling your story.

  • Company Pages
  • Company Page Ads

Premium media placements get your employer brand in front of the Stack Overflow community and help position your company as a thought leader and employer of choice.

  • Podcast Advertising
  • Sponsored Podcasts
  • Newsletter Advertising
  • Sponsored Blog Posts
Illustration of banner ads and sponsored tags on Stack Overflow.

Companies already on Stack Overflow

See more on stackoverflow.com
American Express.

American Express.

London; Burgess Hill; Brighton
Finance, Financial Services, Financial Technology

Joining Amex Tech means discovering and shaping your contribution to something big. Here, you can work alongside talented tech teams and buil...

Audible

Audible

London; Berlin; Cambridge
Agile Software Development, Content Marketing, Web Technology

Imagine Your Possibilities at Audible.This is a place of invention and inspiration. For more than 25 years, we have been a leading creator and...

Ford Motor Company

Ford Motor Company

Dearborn; Palo Alto
Automotive, Information Technology, Manufacturing

Ford's engineering team is a global network of talented individuals dedicated to designing, developing, and manufacturing the next generation of Ford...

Capital One

Capital One

Cambridge; New York; Philadelphia
Financial Services, Financial Technology

We use real-time data at scale, AI and machine learning and the power of the cloud to solve challenging industry problems.

Intuit

Intuit

London; Paris; Petah Tikva
Computer Software, Financial Technology

Intuit is the global technology platform that powers prosperity for the people and communities we serve with TurboTax, Credit Karma, QuickBooks, and...

Vanguard

Vanguard

Malvern; Charlotte; Dallas
Financial Services, Financial Technology, Information Technology

Frequently Asked Questions

Q&A is our speciality, find out more about Stack Ads.

What is Stack Ads?

Stack Ads is a developer-first advertising solution that connects brands and employers to the world’s most trusted developer community, delivering unmatched engagement and measurable outcomes.

What audience can I reach on Stack Overflow?

Stack Overflow is the largest community of developers, technical decision-makers and technology enthusiasts with millions of monthly visitors.

How do I advertise on Stack Overflow?

Stack Ads solutions enable you to place ads and sponsored content directly within the developer workflow, using precision, skill-based targeting to reach the right technical buyers and decision-makers.

What types of advertising formats are available?

Stack Ads offers a wide range of native and display formats, including display ads, technical content sponsorships and company pages.

What are the available targeting options?

Stack Ads provides precision skill-based targeting, allowing you to reach developers based on specific tags that reflect skills and technologies. Furthermore, campaigns can be targeted using user intent, role, historical behavior, and technology-specific segmentation.

Does Stack Overflow offer employer branding solutions?

Yes. For talent acquisition leaders and employer branding teams that need to attract high-quality, hard-to-reach developers in a saturated market, Stack Ads connects your employer brand with developers where they go to learn, solve problems, and grow their careers.

How do I get started with an advertising campaign on Stack Overflow?

The best way to get started is by connecting with our team. CSM support is available for media ROI and content strategy, along with clear campaign dashboards to help define goals, manage budgets, and launch a developer marketing campaign efficiently.

What are the pricing or minimum spend requirements?

To receive information on pricing, minimum spends, and custom packages tailored to your B2B marketing or employer branding goals, please contact our team.

Reach a global community of developers and technologists.