Your PHP probably looks like this now:
$sql = 'UPDATE `subscribers` SET `curDate` = NOW() WHERE `e_mail` = "$resEmail"';
The single quotes prevent the variable's value from being substituted into the string. You will need to change it to this:
$sql = "UPDATE `subscribers` SET `curDate` = NOW() WHERE `e_mail` = '$resEmail'";
You should also be aware that you may have an SQL injection vulnerability here. Consider using mysql_real_escape_string to escape the email address.
$sql = "UPDATE `subscribers` SET `curDate` = NOW() WHERE `e_mail` = '" . mysql_real_escape_string($resEmail) . "'";
CREATE TABLEstatement so we can see datatypes. Also, it's very bad practice to name fields with reserved words (like curDate- remember sql isn't case sensitive),