While watching a video, I saw the following:
% more tinyUF.txt 10 4 3 3 8 6 5 What is this % sign before more command?
That's the shell prompt, or more precisely, it's the shell's primary prompt (there are several). It's the shell's way of saying, "go ahead, I'm ready for input now".
The % prompt is common in csh-type shells and in the zsh shell, while sh-shells (like bash and ksh93) ordinarily use a $ as the prompt.
The prompt usually changes to # for the root user since a sufficiently powerful user should be reminded of that power by having an alternate prompt (as the POSIX standard puts it).
The primary prompt in sh-type shells is determined by the value of the shell variable PS1.
Summary of the comments below, with additions:
The # character of the root prompt (used by both sh and csh shells) coincides with the familiar shell comment character. Copying and pasting a command as root would render the pasted command inoperable if a user also copied the shell prompt. Note that # was adopted as the root prompt before the shell had a comment convention (reference: email from Doug McIlroy).
The es and rc shells of Plan 9 use the ; character as the default prompt. A consequence of this is that copying and pasting a command, including the prompt, will still mean that the pasted command is valid (and it will be executed).
A way for enabling one to have a custom, but still copy-pastable, shell prompt would be to use : something ; , where something could be the current directory, hostname or time, for example.
zsh (a Bourne-style shell, but with lots of features from tcsh). Note that Bourne-like and csh-like shells typically use # for users of uid 0. rc-like shells use ; there (one can copy-paste the full line and that's valid shell code, same idea as root's # prompt being a comment). #... lines are comments when copy-pasted even if it was not the intention. I don't know if it was the intention behind ; in rc either, though I observe it's a convenient consequence.
export PS1=%??$sign usingexport PS1=...where...is the replacement.