Edited to clarify question and give accepted answer in context.
Looking at the table of Fourier Transforms on Wikibooks line 14 gives the Fourier transform of the triangle function $\left(1-\frac{2|t|}{\tau}\right)\mathrm{rect}\left(\frac{t}{\tau}\right)$ as $\frac{\tau}{2}\mathrm{sinc}^2\left(\frac{\tau\omega}{4\pi}\right)$.
The triangle function is the convolution of two rectangle functions $\mathrm{rect}\left(\frac{t}{\tau/2}\right)$.
Each rectangle function, by Line 12 has a Fourier transform $\frac{\tau}{2}\mathrm{sinc}\left(\frac{\tau\omega}{4\pi}\right)$.
The Fourier transform of the convolution should be the squared term $\frac{\tau^2}{4}\mathrm{sinc}^2\left(\frac{\tau\omega}{4\pi}\right)$ which is off by a factor of $\tau/2$.
Answer by @dfnu
The convolution of the two rectangle functions is the triangle function multiplied by $\tau/2$; which is the area of the product of the two rectangles for zero lag. To get the triangle function given, the convolution must be divided by $\tau/2$.