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outlined_flag Conversion value rules allow for adjustments to conversion values based on specific conditions.
These rules can be based on attributes such as audience, device type, geo-location, and itinerary details.
Conversion value rules can have actions to add, multiply, or set the conversion value.
Attributed resources like 'customer' can be selected with conversion value rules but will not segment metrics.
Help me build a query A conversion value rule
Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields will not segment metrics in your SELECT clause.
conversion_value_rule.action.value Field description Specifies applied value. Category ATTRIBUTEData Type DOUBLEType URL N/AFilterable True Selectable True Sortable True Repeated False
conversion_value_rule.audience_condition.user_interests Field description User Interests. Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated True
conversion_value_rule.audience_condition.user_lists Field description User Lists. Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated True
conversion_value_rule.geo_location_condition.excluded_geo_target_constants Field description Geo locations that advertisers want to exclude. Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated True
conversion_value_rule.geo_location_condition.geo_target_constants Field description Geo locations that advertisers want to include. Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated True
conversion_value_rule.id Field description Output only. The ID of the conversion value rule. Category ATTRIBUTEData Type INT64Type URL N/AFilterable True Selectable True Sortable True Repeated False
conversion_value_rule.itinerary_condition.advance_booking_window.max_days Field description Maximum number of days between the date of the booking the start date. Category ATTRIBUTEData Type INT32Type URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.advance_booking_window.min_days Field description Minimum number of days between the date of the booking the start date. Category ATTRIBUTEData Type INT32Type URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_length.max_nights Field description Maximum number of days between the start date and the end date. Category ATTRIBUTEData Type INT32Type URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_length.min_nights Field description Minimum number of nights between the start date and the end date. Category ATTRIBUTEData Type INT32Type URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.friday Field description The travel can start on Friday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.monday Field description The travel can start on Monday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.saturday Field description The travel can start on Saturday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.sunday Field description The travel can start on Sunday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.thursday Field description The travel can start on Thursday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.tuesday Field description The travel can start on Tuesday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.itinerary_condition.travel_start_day.wednesday Field description The travel can start on Wednesday. Category ATTRIBUTEData Type BOOLEANType URL N/AFilterable True Selectable True Sortable False Repeated False
conversion_value_rule.owner_customer Field description Output only. The resource name of the conversion value rule's owner customer. When the value rule is inherited from a manager customer, owner_customer will be the resource name of the manager whereas the customer in the resource_name will be of the requesting serving customer. ** Read-only ** Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable True Repeated False
conversion_value_rule.resource_name Field description Immutable. The resource name of the conversion value rule. Conversion value rule resource names have the form: customers/{customer_id}/conversionValueRules/{conversion_value_rule_id} Category ATTRIBUTEData Type RESOURCE_NAMEType URL N/AFilterable True Selectable True Sortable False Repeated False
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Last updated 2025-11-05 UTC.
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